Japanese investment firm Metaplanet has doubled down on its Bitcoin-focused strategy, announcing a massive new purchase of 1,009 BTC for approximately $112 million. This latest acquisition pushes its total treasury to a monumental 20,000 BTC, worth roughly $2 billion, cementing its position as one of the world’s most aggressive corporate Bitcoin holders.
The Details of the Latest Purchase
The company continues to execute its strategy with precision, buying the dip to lower its average cost.
- Latest Purchase: 1,009 BTC for $112 million
- Average Price Paid: ~$102,700 per Bitcoin
- Total Holdings: 20,000 BTC
- Total Investment: $2 billion (302.3 billion yen)
This purchase follows another recent buy of 103 BTC for $11.6 million, demonstrating a consistent, relentless accumulation strategy despite market volatility.
A Bold Strategy Amid a Stock Slump
Interestingly, Metaplanet’s aggressive Bitcoin buying is happening while its stock price is struggling.
- Stock Reaction: Shares fell 4% to 844 yen following the announcement, extending a nearly 7% decline from the previous week.
- Broader Trend: After surging over 400% earlier in 2025, the stock has lost nearly half its value since mid-June.
This stock weakness threatens the company’s unique financing model, which relies on using equity to fund Bitcoin purchases.
Raising Capital to Buy More Bitcoin
To overcome this hurdle and continue its strategy, Metaplanet has unveiled ambitious new plans to raise capital.
- Equity Offering: Plans to raise $884 million by selling shares overseas.
- Preferred Stock: Will seek shareholder approval to issue preferred stock to improve financing options.
- Strategic Alignment: Granted Eric Trump 3.3 million shares, further aligning the company with international financial and political circles.
These moves show that Metaplanet is determined to find ways to keep buying Bitcoin, no matter the short-term market conditions.
The Bottom Line
Metaplanet’s journey is a fascinating case study in corporate Bitcoin adoption. The company is prioritizing long-term treasury strategy over short-term stock performance. By continuing to accumulate BTC during a market downturn, it is betting big on Bitcoin’s future value. While its stock may be volatile now, its massive and growing Bitcoin treasury could ultimately prove to be a masterstroke if the crypto’s long-term bull thesis plays out.
