Strategy

Michael Saylor has done it again. The Executive Chairman of  Strategy posted a cryptic yet powerful message on X: “Needs More Orange.” For those in the crypto world, this isn’t just a comment about color—it’s a well-known signal that the company is likely preparing to make another massive Bitcoin purchase.

Why “Orange” is a Code for Buying Bitcoin

In the Bitcoin community, “orange” carries heavy symbolic weight. It’s a direct reference to the iconic color of the Bitcoin logo and has become a metaphor for the asset itself within MicroStrategy’s corporate strategy.

When Saylor says the company “needs more orange,” he’s almost certainly saying it needs to add more BTC to its treasury. This isn’t a new tactic; it’s a pattern he has established over time.

A Pattern That Precedes Purchases

This specific phrase has a history of coming right before a major corporate announcement.

• March 2025 Example: Saylor posted a similar message after the company raised $711 million through a preferred stock offering.
• The Result: MicroStrategy then purchased 6,911 BTC (worth $584 million), pushing its total holdings above the monumental 500,000 BTC mark.

This established pattern turns his tweets into a powerful market signal that analysts and investors watch closely.

What to Expect Next

If history is any guide, this tweet suggests that MicroStrategy will announce a new Bitcoin acquisition imminently, potentially over the weekend or early in the coming market week.

The company is famous for using various methods to raise capital (like selling stock or debt) specifically to buy more BTC, demonstrating an unwavering commitment to its Bitcoin-focused treasury strategy.

The Bottom Line

Michael Saylor’s tweet is more than a casual comment; it’s a strategic communication to the market. For investors, it’s a strong hint that another multi-million dollar Bitcoin purchase is on the horizon. This reinforces MicroStrategy’s position as the world’s most aggressive corporate Bitcoin accumulator and serves as a bullish signal of continued institutional confidence in BTC’s long-term value.

Michael Saylor’s company, now simply called Strategy, has done it again. The firm has made its fifth consecutive weekly Bitcoin purchase, acquiring 4,048 BTC for $449.3 million. This aggressive accumulation further cements its position as the world’s largest corporate Bitcoin holder, demonstrating a relentless commitment to its BTC-focused strategy even as prices decline.

The Details of the Latest Purchase

The company continues to execute its strategy with precision, using a dip in the market to its advantage.

• Bitcoin Purchased: 4,048 BTC
• Total Spent: $449.3 million
• Average Price Paid: $110,981 per Bitcoin
• New Total Holdings: 636,505 BTC
• Total Investment: $46.95 billion
• Average Cost Basis: $73,765 per bitcoin

The purchase was teased by Michael Saylor himself on August 31, when he tweeted that “Bitcoin is still on Sale,” signaling the company’s intent to buy.

How Strategy Funded the Purchase

In a shift from its previous guidance, Strategy funded this purchase primarily by selling its own stock.

• MSTR Shares Sold: 1.23 million shares for $425.3 million
• Other Share Sales: The company raised an additional $26.5 million from selling other share classes.

This move comes despite the company’s earlier promise to avoid selling MSTR shares when certain metrics were low, highlighting its unwavering priority to accumulate Bitcoin above all else.

MSTR Stock and Bitcoin Price Correlation

The purchase comes at a time when both the MSTR stock and Bitcoin’s price are facing headwinds.

• MSTR Stock: Down over 15% in the past month, though it saw a slight 1% bounce in pre-market trading.
• Bitcoin Price: Down over 12% from its all-time high of $124,000.

The strong positive correlation between the stock and the asset it holds means that when Bitcoin dips, MSTR often dips harder. However, the company’s strategy is explicitly long-term, betting that Bitcoin’s future appreciation will vastly outweigh current stock price volatility.

A Positive Legal Development

Amid the market downturn, Strategy received a piece of positive news. A class-action lawsuit against the company and Michael Saylor over alleged accounting errors has been dismissed with prejudice.

This means the plaintiffs voluntarily dropped their claims and are barred from refiling the same lawsuit, removing a significant legal overhang from the company.

The Bottom Line

MicroStrategy’s latest purchase is a powerful testament to its “Bitcoin-first” philosophy. Despite short-term stock price pain and a falling BTC price, the company remains completely focused on its long-term goal: accumulating as much Bitcoin as possible. For investors, this represents a pure-play bet on Bitcoin’s future through a traditional equity, albeit with the added volatility that comes with it.

Michael Saylor’s Strategy just bought another 6,220 Bitcoin—worth $739.8 million—as the company continues its relentless accumulation strategy. The purchase comes just weeks after Strategy crossed the 600,000 BTC milestone, further cementing its position as the world’s largest corporate Bitcoin holder.

Key Details of the Latest Purchase

• Amount: 6,220 BTC
• Total Spent: $739.8 million
• Average Price: $118,940 per BTC
• Funding Source: $736.4M raised from stock sales

MicroStrategy’s Bitcoin Empire by the Numbers

💰 Total Holdings: 607,770 BTC
💰 Total Investment: $43.61 billion
💰 Average Buy Price: $71,756 per BTC
💰 BTC Yield (YTD): 20.8%

Fun fact: MicroStrategy now holds more Bitcoin than many nations’ reserves—and it’s still buying.

What This Means for MSTR Stock

• Premarket up ~2% (recovering from last week’s dip)
• Now 9th largest US corporate treasury (passing Nvidia)
• Still down 5% weekly alongside BTC’s pullback

Why MicroStrategy Keeps Winning

1️⃣ Relentless accumulation (no pauses, no second-guessing)
2️⃣ Stock sales fund BTC buys (smart capital rotation)
3️⃣ Market confidence in Saylor’s long-term Bitcoin bet

As Saylor tweeted:

“Stay Humble. Stack Sats.”