Michael Saylor, CEO of Strategy (formerly MicroStrategy), has sparked speculation once again with a subtle social media post. On X (formerly Twitter), he stated, “Orange is my preferred color”—a clear nod to Bitcoin’s iconic orange branding.

This cryptic message has caught the attention of Bitcoin enthusiasts and investors alike, as it mirrors Saylor’s pattern of teasing major Bitcoin purchases before official announcements.
History Repeats: Saylor’s Teasers and BTC Buys
Saylor has become famous for his enigmatic hints ahead of big moves in the crypto market. With Strategy’s ongoing aggressive Bitcoin accumulation, his latest message is seen by many as a signal that a fresh purchase may be on the horizon.
While there’s no formal announcement yet, the timing of the post has fueled excitement among traders and analysts tracking Bitcoin price movements closely.
Strategy’s Ongoing BTC Accumulation
Strategy continues to dominate headlines with its bullish stance on Bitcoin. The firm has consistently expanded its holdings, aligning its corporate strategy with the long-term value proposition of digital assets—specifically Bitcoin.
This approach has positioned the company as one of the most influential institutional Bitcoin holders in the world.
What This Could Mean for BTC Price
If Strategy is preparing to buy more Bitcoin, the move could act as a short-term catalyst for upward price movement. Historically, Saylor’s buys have often led to spikes in BTC price and heightened investor sentiment.

The market is watching closely. Any confirmation of a new Bitcoin purchase could bring renewed momentum to the current crypto rally.